Brand content & Brand experience
Gain authority on strategic brand issues. Embody a positioning. Create an emotional bond between the brand and its customers, and foster brand preference in highly competitive environments. Unite around shared values or business highlights.
Charal: from experience to use
In response to a challenge of use, Charal has launched “Cuisine Facile”, an innovative and groundbreaking offer. The brand commissioned the agency to design an event.
Charal: defending the category
Against a backdrop of criticism of food manufacturers and changing behaviors, it’s sometimes difficult to be heard…